Ben from Fyxation sent over a link to this sick little flick. The video is entirely composed of still photographs shot over two days in the studio and one day on the streets by Peter DiAntoni of COG Magazine. Meticulous set up and lighting was required with the hundreds of component changes in the studio, and challenges of lighting and camera position on a moving rider. Milwaukee Bicycle Co. and State Bicycle Co. donated bikes for the shoot; Ben’s Cycle for gave their studio space and Dan Mueller rode the bike.
In conjunction with the video release Fyxation is giving away one of the complete bikes from the shoot courtesy of State Bicycle Co. (parts and all) to one of their Facebook friends. They’ll be posting photos of different builds over the next days and on March 21st someone’s getting a new bike. Head over to Fyxation’s Facebook page to check it out.